The Australian gives us a vision of a fully commercial festive season, with a piece about the flotation of Christmas Ltd.
The company has acquired patent protection over a range of Christmas trademarks from the Patent Office of IP Australia and anticipates rapid growth offshore once its applications for IP protection are processed in other jurisdictions such as the US and the UK.
There will, of course, be some changes:
For instance, depictions of Santa Claus, nativity scenes, Three Wise Men and other iconic representations will from next year be accompanied by the distinctive UBS "Three Keys" marque and Macquarie Bank's silver doughnut logo.
Christmas Ltd has also obtained copyright over music such as Jingle Bells, Silent Night and Away in a Manger. It will also receive royalties from the commercial production of any Christmas carols in Australia and New Zealand.
Glib tidings of good cheer - The Australian, 10th December 2003.